Voicify recently announced a $2M round to help it accelerate its growth trajectory. The company has become the early market leader in providing tools to help brands launch and manage their presence in the voice tech economy.
One of the exciting parts of a new market like voice tech is the opacity that exists in the formative years. At this stage in 2019, the market is busy planting seeds and companies are establishing roots, in a dynamic and constantly changing environment. At Voice Punch, we are always looking for light-posts that can help guide the way through this murkiness.
I’m excited today to talk about one of those light-posts that we feel has exceptional potential – Voicify. With their early move to help companies develop, deploy, and manage their presence across a range of virtual assistants, they have taken the lead in defining how brands will deliver compelling voice first experiences on the leading virtual assistant platforms.
When we first connected with Voicify’s CEO Jeff McMahon, VP was just beginning to explore infrastructure as one of our three core investment areas. Along with Connected Home and unique market segments for voice apps, we see infrastructure as a key building block that will flourish as part of the natural order of things as the market matures.
In Jeff and the Voicify team, we found seasoned entrepreneurs who had successfully sold to leading brands and a cohesive team that had a successful exit under their belt. And we found a sincere passion for helping advance the voice tech ecosystem by providing a customer-centric approach to helping brands craft compelling voice experiences.
When organizations are considering how to extend their brand into voice, they invariably encounter the binary decision point around build vs. buy. Do they take an existing technology stack and use internal resources and hack at it to make it work for voice? Or do they look to solutions that can help them navigate their entry into a new medium, to make it a manageable endeavor at a less technical level, to facilitate faster iteration and a continuous improvement cycles? For many of the world’s leading brands, they will choose the later option and Voicify is ready to meet that demand today.
Congratulations to the Voicify team on the new round of capital. We are excited to be joining you on your journey, and looking forward to watching Jeff and the team build something great.
